Saturday, January 23, 2010

EA's Tiger Woods Launched in June

Public criticism of Tiger Woods golf athletes not stopped himself a video game publisher Electronic Arts (EA) to release the latest version of Tiger Woods game in June.

EA reported, the video game Tiger Woods PGA Tour 11 will be coming soon after the emergence of a new online version was launched this week. Video games will be available for Wii, Xbox 360, PlayStation3 and the iPhone platform.

EA has signed an agreement with Woods in 1997 and released 12 versions of the game by using the characters and the golfer's name. Woods last game slide last summer to produce sports games EA sells the most.

"Regardless of what happens in his personal life, Tiger Woods is still a great athlete in history. We will not dump him just like that," EA Sports president Peter Moore was quoted as saying by Reuters on Friday (22/1/2010).

Analysts from Signal Hill Capital, Todd Greenwald estimates each year EA sold approximately two million units of video games. Sales yielded a net profit of approximately $ 80 million per year. EA Sports account for 30 percent of the total overall profits EA products.

Since news of the affair scandal burst, Woods became the media conversation. This makes the image more immediate fall and aggravate. Some direct product companies 'hostile' and cut advertising and sponsorship contract with Woods. But not so with the EA, the developer of this game remained behind Woods. EA parties decided not to break the contract with the famous golfer.

0 comment:

Post a Comment

equity loan, home loan, fireproof file cabinets, first aid kits